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Posted: 25 Sep 2012 | 6:00 am
Phuket PR Network and Amcham's Greater Phuket Chapter are joining forces to hold another collaborative event as part of the 'Identifying and Marketing Brand Phuket' series. This event is aims to generate excitement and curiosity about Phuket's colourful and diverse history, specifically its Paranakan roots and 'shop house' communities.
The Culture & Heritage event will take place at The Blue Elephant Restaurant in Phuket Town Friday 5 October 2012 at 6pm. Dr. Yongtanit Pimonsathean from the Faculty of Architecture and Planning at Thammasat University, Bangkok will be the main expert guest speaker. He will discuss Phuket Town's quest for UNESCO status and how this intertwines with the core values of 'Brand Phuket'.
AMCHAM's Phuket Chapter's co-committee leader and Managing Director of C9 Hotelworks Bill Barnett comments," Tourism trends are rapidly changing and evolving. Phuket's ability to shift and create market niches is incredibly important to attract new visitors. Culture and art are leading trends, even if our marketplace shifts to more regional visitors this event should highlight some of the island's strong DNA to tap into."
Event Organiser, Natasha Eldred, Managing Director of Shine PR Phuket says, "It's important to understand the history of Phuket Town better. For those of us who work in marketing Phuket's tourism attractions, it is vital to spread interesting and positive messages about Phuket to international and national media". She continues, "A clearer understanding of Phuket's culture is also integral to instill a sense of pride in the overall Phuket brand for everyone".
18:00 Guest Speaker
19:00 Networking Drinks
20:00 Dinner (optional)
Admission cost is 300 THB and includes refreshments. The optional dinner is priced at 1,000 THB net. All are welcome.
Special thanks to the event's supporters: AMCHAM (American Chamber of Commerce), Blue Elephant Restaurant and Shine PR Phuket. For more information on Brand Phuket and upcoming events please visit www.phuketprnetwork.com, and to register your attendance please email Natasha Eldred: email@example.com.
About Dr. Yongtanit Pimonsathean
He acquired his Doctor of Engineering in Urban Engineering from The University of Tokyo, Japan in 1993, and also completed a Diploma with Distinction in Urban Management from the Institute for Urban and Housing Studies (IHS) in Rotterdam, The Netherlands. From his base in Thailand, Dr. Pimonsathean has worked extensively on grassroots development planning and preservation projects in Thailand and throughout Southeast Asia. He is currently an executive member of UNESCO Asia-Pacific's Asian Academy for Heritage Management (AAHM), and holds leading positions in national heritage organizations in Thailand. In 2008 he was awarded the outstanding preservation icon of the Association of Siamese Architects (ASA), and in 2009 he was honored with Thailand's distinguished Princess Sirindhorn Award for outstanding architect. As a 2009 Thai Fulbright visiting scholar based at Heritage Preservation Program at Georgia State University, he is conducting a research on 'promoting Private Efforts in Historic Preservation in the U.S.
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