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Posted: 25 Mar 2012 | 6:00 am
From industrial wunderkind to bankruptcy, most any business should take a look at the saga of what want very very wrong with the collapse of the once admired Kodak.
A useful analysis on the subject has come out of Knowledge@Wharton on where the train when off the tracks and plunged into perpetual purgatory.
Despite a roll call of innovations and leading technology, company leadership which was unable to change with the markets is the main catalyst for disaster.
Despite heavy investment into R & D (research and development), interaction with management at a higher level caused a short circuit.
There was no attempt to match business strategies with new products or establish needs (case in point is Apple - who really needs an iPad, very few. But who really want's one. Almost everyone).
Ultimately the company kept a foot in its comfort zone of old comfortable product rather than heading into the brace new digital world.
Lessons learned. Keep evaluating, changing and adapting business models on a fast track basis. Snooze and you lose or else end up in the land of the big sleep.
A column featuring environmental issues and conservation around the island. Click here for more Green Reports check out the latest story from the leading experts:
While we hope for the best that Phuket's new airport expansion will have some green focus, it's encouraging to view Singapore's Changi as setting a global standard.
Flying always gives me a chance to look outside the box and today a news article in SikAir's in-flight magazine caught my imagination.
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