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Posted: 06 Feb 2011 | 6:00 am
Here it is version 4.0 of the new Starbucks has gone one color simple and kicked all the words of its iconic coffee cup logo.
Citing the transition the new mono icon will be more aligned with movement into emerging media and technology. Welcome to the golden age of Tweets and Facebooking.
Question is how long before the stair slow reacting hotel industry will take to catch the new wave of consumer friendly brand building.
Marshall McLuhan's time capsule phrase "the media is the message" which rolled out in 1964 could not be more relevant then today.
A column featuring environmental issues and conservation around the island. Click here for more Green Reports check out the latest story from the leading experts:
A recent Channel News Asia television segment Boomtown Asia checked into the island's environmental, and sustainable tourism sectors.
The innovative Evening Breeze environmental cooling system is gaining global attention in the resort markets and villas.
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